Commercial of the Day: Spotify - "Horror" + "Crash"

I saw new Spotify commercial, "Horror," in the movie theater, and honestly, I wasn't completely sure this was a commercial. I thought it probably was but couldn't be sure because of social-based movies like Unfriended. The core insight in this commercial is that certain songs take a hold of you and you can't stop playing them, even if your life depended on it. But is "Havana" that song? Hmmmmm

Separately, there's a second commercial, "Chase", that follows the same core insight — some songs, much like love, can make you act irrationally (that's not the actual insight, but a little bit of reverse engineering kinda gets us a little bit half-way there). Take a look below and get the feels for yourself.